NEWSPAPER INFORMATION

Newspaper Sources:
NewspapersFirst.com

www.newspaperlinks.com/home.cfm
This site provides lists of publications by state. It is not as comprehensive or detailed as Bacon’s, but can be helpful if you are looking for pubs in surrounding cities other than the market you are currently advertising in.

www.aan.org
The Association of Alternative Newsweeklies represents publications like KC’s Pitch Weekly. This site lists all alternative NP’s in the U.S. as well as websites and information on advertising nationally or through classifieds.
NAVIGATE: Under “Directories” select “Newsweeklies” and then you can either browse the list or search by state, circulation, etc. Click on the individual listed pubs and pull up contact information and a brief description of the paper.

SRDS: Standard Rate and Data Service -- in Library Reserve Section
These are your best sources for media rate and audience information. These books will help you find and choose your magazines and newspapers. Owens Library Reference Section has the following SRDS books: Circulation, Consumer Magazine and Newspaper sourcebooks.

The Consumer Magazine book has an index in the front to help you find magazine titles by topic. The Newspapaer book has lists of newspapers by market (city), and it also lists national newspapers at the beginning of the book. The Circulation book provides you information about which magazines and newspapers are delivered to specific markets (cities); therefore, you can look up your target market and find newspapers that are distributed within that city.

Owens Library has the following source: Gale Directory of Publications and Broadcast Media in the Reference Collection. The call number is Ref 016.071 A97 2002.